This Buffalo blog journals the leaps and stutters of launching, designing, advertising, marketing, promoting and, praise baby jesus, profiting from a Buffalo T-shirts company called Buffalo T-shirts. If youre interested in the process we've gone through, its all right here. Start from the archive and work your way up.
The first week was a whirlwind. I didnt get much sleep as I worked on minor tweaks to the site and getting the site listed on PleaseDressMe and Teenormous, two of the bigger T-shirt search engines on the web. Great people at both places: patient, knowledgeable and all very helpful. Thanks to both! I also updated my Google Analytics to point to my new site so I can track visitors and what not. I created a sitemap through Google as well to help my listings in search engines and finally, I researched keywords to hone my tags and html text a little bit to see if I can get in the top 3 for "Buffalo T-shirts". I may need to scale back on the number of times I use my name on pages. Overkill can be seen as spam to the googlebots (er, whatever they're called). Its a learning process. The other thing Im wondering, and this will be interesting to find out, is this: Whats more appealing: a) Free shipping b) 20% off entire purchase, or c) $5.00 off per shirt Im leaning towards 20% off sounding much better. That'll probably be next months special for newsletter readers. Speaking of newsletters...I need some ideas for that. Im thinking of doing a couple lists like Top 5 wineries in the Niagara region, Top 5 pizza joints (Campiero's, 888 Main St, I can't stress it enough!) in Buffalo, maybe hint on new releases, and add tips on increasing web traffic. Who knows. There might be some opportunities for business to swap links on it too. I need a nap!
Hi everyone. I'm a designer in Buffalo and I'm launching a Buffalo T-shirt business. I plan on designing and selling sharp, limited-edition Buffalo Tshirts that celebrate our little city. Nothing about snow or rust though. Not that I have anything against 'em, I mean I enjoy playing hockey and going skiing. Its a great way to work the core. Thats what they say. And rust? Rusty and I have a mutual respect for each other and a working relationship. He does his thing, I do mine. I live, work and play in the city and have for more than half my life. Holy shi...thats a long time. The other half I grew up on Hamburg Beach, was into the Iron Sheik and Superfly Snucka, would do pretty much anything my older brother told me to do, often resulting in injury and was always taller than everyone I knew... until I met Andre the Giant. Talk of a small dose of humility at age 14. Oh, thats not a novelty miniature beer can in your hand. It just looks that way because you're so gy-norm
No comments:
Post a Comment