Showing posts with label Branding. Show all posts
Showing posts with label Branding. Show all posts

Thursday, July 17, 2008

Buffalo T-shirts Ready for Production

Finally the day is here. Artwork is complete. Shirts are selected. Final rfp is out to the screenprinter. Once I get the quote, its 50% down and off we go! Can you feel the excitement? This turned out to be quite the process. What started out as an idea for a hobby turned into a brand launch and marketing thesis-so to speak.
Anyways thought I'd share the final artwork. The background colors are the shirt colors. overall I love where we are at with these. The Buffalo T-shirts logo shirts will retail for less than the other two for obvious reasons.

Here's the final art:






Zemanta Pixie

Thursday, April 24, 2008

Japanese Packaging


Wow, imagine this kind of packaging in WalMart. Japanese packaging always feels fun, youthful and energetic compared to american design that gets bogged down by corporate messaging and 'brand' missions. I'd love to able to create something so off the wall. Or rather I'd love an AE to be able to sell something so off the wall to a client.
See more and big thanks to James Bowskill.

Tuesday, March 18, 2008

Embroidered Front Label


Heard from the labelmaker and the price is pretty good: $205.00 (shipping included) for 1200. Thats a cost of 0.17 each for a high quality piece of branding.
Embroidered Damask no less.
My next inquiry is to produce these in low quantities (25-50) locally and forego this expense for now. I know someone (hi mom!) with an embroidery machine so the cost would be supplies only. That would be good for the initial run of shirts.
I also worked on hang tags and stickers (to give away) yesterday. Sticker cost initially will be $34/250, that's .134 per order (as these will be given away with each order) A great marketing/promotional tool though so its worth the .14 cents.

Friday, March 14, 2008

Change is Good

Yeah, thats right. After a week or so with the old logo, it just wasnt doing it for me. I wasnt feeling it. So I redid it-which is fine since I havent launched yet. You can view my old logo in a previous post. This was inspired, believe it or not, by an old Statler Towels paper towel holder. I don't know anything about the company other than they sold paper towels in the 50's and we have one of the holders in our basement. Inspiration can be anywhere I guess.
Now this logo I can dig. Plus it'll be a fun tee on its own damn it all. Brand this mother.
Comments are welcome...