This Buffalo blog journals the leaps and stutters of launching, designing, advertising, marketing, promoting and, praise baby jesus, profiting from a Buffalo T-shirts company called Buffalo T-shirts. If youre interested in the process we've gone through, its all right here. Start from the archive and work your way up.
Step Right Up and Let Your Voices Be Heard. Swing over to The Voting Booth at Buffalo T-shirts and read the 3 pitches of our candidates. Do your homework and then cast your vote for your personal favorite design by clicking which one you like to see printed using the survey to the right of this post. The majority wins–maybe not in the Presidential Election–but it wins this vote. Vote Once, Vote Often! Well, maybe just vote once. Your three candidate are:
Ive been trying to keep track of any mention online of our little shop here. Most recently we were mentioned on buffalome.com and syracuse.com. Ill do my best to keep this list updated, but if anyone come across something I've missed, I'd appreciate a post to let me know. Here's where we've been mentioned so far:
Is the Rocketship 7 tee from Buffalo T-shirts a metaphor for Buffalo's future? If you say so. Actually, the idea for this shirt was formed from a childhood memory. My dad had our sailboat docked at the Marina and occasionally we'd slip up to the observation tower to fill up the gas tank prior to heading out. I always thought growing up that the tower looked like a crude spacecraft. Think Men in Black and the Worlds Fair Towers in Queens. Thats what Im talking about. But some say its a metaphor. So, okay its a metaphor. A graphic t-shirt symbolic of Buffalo's upward swing.
It’s been about 15 years since our team came out of the gate at 3-0 and their come from behind win Sunday was nothing short of inspiring. To celebrate, we’ve decided to take a-buck-a-win off each shirt. That’s $3.00 Off each shirt. Plus, buy two shirts and get free shipping. But hurry, this offer ends Wednesday, Sept 24.
Im trying out Squidoo this weekend to get traffic flowing to my website. Heres my first real, true-blue lens for one of my shirts. If you get a chance add to the Favorite Buffalo Restaurant list. CLICK HERE
The first week was a whirlwind. I didnt get much sleep as I worked on minor tweaks to the site and getting the site listed on PleaseDressMe and Teenormous, two of the bigger T-shirt search engines on the web. Great people at both places: patient, knowledgeable and all very helpful. Thanks to both! I also updated my Google Analytics to point to my new site so I can track visitors and what not. I created a sitemap through Google as well to help my listings in search engines and finally, I researched keywords to hone my tags and html text a little bit to see if I can get in the top 3 for "Buffalo T-shirts". I may need to scale back on the number of times I use my name on pages. Overkill can be seen as spam to the googlebots (er, whatever they're called). Its a learning process. The other thing Im wondering, and this will be interesting to find out, is this: Whats more appealing: a) Free shipping b) 20% off entire purchase, or c) $5.00 off per shirt Im leaning towards 20% off sounding much better. That'll probably be next months special for newsletter readers. Speaking of newsletters...I need some ideas for that. Im thinking of doing a couple lists like Top 5 wineries in the Niagara region, Top 5 pizza joints (Campiero's, 888 Main St, I can't stress it enough!) in Buffalo, maybe hint on new releases, and add tips on increasing web traffic. Who knows. There might be some opportunities for business to swap links on it too. I need a nap!
We are officially open at Buffalo T-shirts! The long awaited day has finally arrived. I uploaded the site this morning around 1am and so far, there hasnt, to my knowledge, been any hitches. Now the fun begins: the marketing. Getting people to the site-driving traffic. Online plans consist of social networking on MySpace, Facebook, MyBuffalo and Twitter. Ill publish some Squidoo lenses (one for each shirt and one for the site itself), upload images and descriptions to a few of the t-shirt search engines and continue to market our wares to expats throughout the country. Any suggestions out there would be appreciated. Affiliate marketing maybe?
As our long, sunny summer concludes I was hoping to compile a list of things people like to do and places Buffalonians enjoy visiting during our Fall season here on the shores of Lake Erie and Lake Ontario. Maybe a top ten of sorts. People often think we have two seasons in Buffalo: winter and winter. But for me autumn in Buffalo is one of the best of the 4, not just because the fall foliage turns a spectrum of colors or because every other Sunday you can tailgate at one of the best parks in the NFL either. It could be a simple thing like a hike through Chestnut Ridge Park to light the 'eternal' flame, or enjoying a Sabres game at JJ's (Casa Di Pizza on Elmwood Ave), or running the annual Thanksgiving Turkey Trot. There's much to do in Buffalo during the summer months and I bet if we put our heads together, just as much to do and enjoy in the fall.
Rats ass. this wouldve been a great gig to launch the shirts but Im getting them 3 days late. In any event, if you have any time, check out this flea market in Delaware Park Sunday, Sept 7.
Hi everyone. I'm a designer in Buffalo and I'm launching a Buffalo T-shirt business. I plan on designing and selling sharp, limited-edition Buffalo Tshirts that celebrate our little city. Nothing about snow or rust though. Not that I have anything against 'em, I mean I enjoy playing hockey and going skiing. Its a great way to work the core. Thats what they say. And rust? Rusty and I have a mutual respect for each other and a working relationship. He does his thing, I do mine. I live, work and play in the city and have for more than half my life. Holy shi...thats a long time. The other half I grew up on Hamburg Beach, was into the Iron Sheik and Superfly Snucka, would do pretty much anything my older brother told me to do, often resulting in injury and was always taller than everyone I knew... until I met Andre the Giant. Talk of a small dose of humility at age 14. Oh, thats not a novelty miniature beer can in your hand. It just looks that way because you're so gy-norm
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